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Introducing The Good Travel Collective!

We are delighted to share that we are now part of The Good Travel Collective – a new umbrella brand recently launched following the merger of CT Travel Group and Good Travel Management.

This marks an exciting new chapter, uniting our specialist brands under a single purpose-driven group. The collective combines two leisure businesses, including us here at AG Cruises and Tours, and Pettitts Travel. Plus, GT Groups, GT Trade Missions, Good Business Travel and a new end-to-end events proposition called Never Beige.

With over 250 years of combined experience, the businesses across The Good Travel Collective provide deep expertise, knowledge and highly personable service whilst delivering unmatched travel experiences across luxury, corporate, and group travel.

The rebrand also reflects our heritage within the John Good Group, and our long-standing commitment to social impact, including donating 10% of profits to the Matthew Good Foundation.

It’s more than a new name – it represents who we are, what we believe in, and how we help clients travel with purpose.

Here at AG Cruises & Tours, we have a dedicated expert team with over 100 years’ of combined experience in inspiring, guiding and planning unforgettable journeys for each of our clients. Whether it’s cruising along the stunning Danube or discovering ancient temples in Asia, we have a genuine passion to assist our clients with travelling the world.

We are looking forward to the future and the exciting journey ahead!

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